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Billy Howell Ford

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Core Value Mission Statement

Core Values

Pricing Mission


Our Pricing Mission at Billy Howell Ford Lincoln is to present market value pricing to all of our clients. This is achieved by poling over 40,000 websites hourly. This ensures that every one of our clients receives real-time Value Pricing on every vehicle we sell. We do not artificially inflate our prices in the hopes of winning a negotiating contest! We do not play pricing games. After being in business since 1977, we realized that Market Value Pricing is by far the best approach for our clients. We monitor all our Ford, Lincoln, and pre-owned prices using a tool that allows us to compare pricing on our vehicles to inventory at all our competitors. This process ensures you are getting the best value on a new or pre-owed vehicle. Billy Howell Ford Lincoln is proudly serving... Atlanta, Buckhead, Duluth, Suwanee, Alpharetta, Cumming, Gainesville, Flowery Branch, Buford, Roswell, Jasper, Canton, Woodstock, Peachtree, Winder, Dahlonega, Dawsonville, Johns Creek, Ball Ground, Douglasville, Alpharetta, Marietta, Sandy Springs, Dunwoody, Johns Creek, Lawrenceville, Lilburn, Chamblee, Stone Mountain, Vinings, Norcross, Oakwood, Sugar Hill, Athens, Kennesaw, Dawsonville. We also service the following states... Georgia, Florida, Alabama, South Carolina, North Carolina, Mississippi, and Louisiana



Core Values


Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license charges. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied. All vehicles are subject to prior sale. Price excludes tax, tag, pulse fee, and $977 doc fee. ‡Vehicles shown at different locations are not currently in our inventory (Not in Stock) but can be made available to you at our location within a reasonable date from the time of your request, not to exceed one week.

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